Dec 12, 2025
WE START WITH THE THINGS WE FIND
concept & vision
large Ws cut the two long sides of the container for cross visibility, exposing the glossy green interior and the cosmetic within
design & architecture
a 20-foot container presents the Weleda cosmetics within an expo for green products. It defines its own yard space within the exhibit facing a 10-foot wall - a stack of Weleda cardboard shipping and packaging boxes
program & use
the Ws cutouts are one hinged as a canopy, and one used as a table. The container interior is layered with steel plate shelving to display the products and it is painted green, in contrast with its rust corrugated metal exterior
impact & significance
a container contains all material to be displayed to travel, and opens up to exhibit the products and welcome people within